YouTube Or Google Video? Key Details On What Is Video Optimization!
Posted: Wednesday, January 20, 2010
by Mark Fleagle
oldfishinghole.com
What Is Video Optimization? It's amazing that many veteran marketers have a tendency to be totally surprised when they learn that Youtube accounts for more that 99 percent (you can check these stats at comScore Video Metrix) of all videos viewed at Google sites. Wow! What this means is Google Video is only accounting for 1 percent or less. And they are also very surprised to see YouTube does not crawl the web looking for videos. Ok,what does this mean? well that means that most videos are not found on Google video accounts, and that is alarming considering that more than 3 billion expanded search queries a month are conducted on YouTube (you can check these stats at comScore Video qSearch 2.0). When you are using our article information a good video marketing tip that will save you a lot of time is using a article converter program.
Now I am not trying to say the search engine industry is old news because it is not. It's still a very import part of any online marketers marketing strategy. I am just pointing out if you plan on marketing online videos you need to listen to what Youtube is doing because their results speak for themselves. I am suggesting you need to switch your online video marketing strategy away from concentrating 90 percent of your efforts on optimizing website video for video search engines, which have less than 10 percent share of the market. Instead,focus 90 percent of your efforts on Youtube when you think about turning your articles to video using an article to video converter. Even Yahoo! Video doesn't crawl websites anymore, Google Video has a market share in the low single digits, and other video search engines have even less. We need to face facts, and understand that Youtube is the overwhelming winner when it comes to online videos and they are here to stay.
So I want to be helpful and define some terms:
Video optimization means optimizing video for both types of online video sites.
Youtube optimization means optimizing video for YouTube search.
Video search engine optimization means optimizing website video for Google Video and other video search engines.
Now that we have define what video optimation is, we need to take note of what it is not.
It doesn't have anything to do with the best formats for uploading. It doesn't have anything to do with video format, aspect ratio, resolution, audio format, frames per second, maximum length, and maximum file size. When I talk about video optimization, I'm talking about editing a video's metatag and content in order to improve it's search result rankings. For videos on YouTube, this means that when you are looking at creating articles to videos using an article video converter editing the title and description tags becomes very important to increase views and improving your video's ratings. These video optimization techniques are important to help people discover a video, which is what video optimization is all about. If you plan on using our detailed article information to turn newspaper articles into video I would like to suggest you use a article converter to save lots of time.
I have had a great time writing this article we hope you enjoyed our information about video marketing tool. We wish you the best of luck with your video marketing efforts!
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